Miki Starr wearing crown and raising eyeglasses

UX-Centered Digital Marketer | Creative Strategist

& Novelist

“If your dreams don't scare you, they're not big enough.”

—Ellen Johnson Sirleaf

WEB DESIGN

DigieMade Photography

Experience how a modest website redesign became a rebranding transformation that reshaped a photographer's digital presence.

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SOCIAL MEDIA

Altierus Career College

Unveiling the strategy that propelled our flailing social channels to new heights of engagement, both internally and externally.

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UX/UI

Ask Olive

Discover how this app prototype transformed user needs into an intuitive AI-powered app experience that would allow them to take control of their health.

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App of the Anointed

Unraveling the step-by-step journey toward the development of an easily understood mid-fidelity reading companion prototype.

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Altierus Career College

From email newbie to inbox hero: The story of how I transformed our team's email marketing strategy and execution—with zero prior experience.

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WEB DEVELOPMENT

Design Portfolio

Process overview of the frontend development of a condensed, replica portfolio website using HTML5, CSS3, and JavaScript.

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LAYOUT & PRINT

Booklet Design

Explore a collection of graphic design examples highlighting my expertise in creating captivating books and booklets for diverse industries

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WEBSITE & EMAIL

Digital Design

Discover graphic design works focused on email and website design for a variety of industries.

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B2B & C

Ad Design

Browse a showcase of my graphic design expertise, featuring a range of impactful ads created for different industries

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EDUCATION

The Purpose
Minnesota

This project for The Purpose MN involved a complete brand refresh. I developed a modern, user-friendly website, ensuring a cohesive and impactful brand image.

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CHOREOGRAPHER

Monique Young

Crafted a creative identity by designing a website and business card design for a local choreographer, blending artistry with professionalism.

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Poster of teddy bear holding basketball on easel

FOOD SERVICE

Teddy B's Gourmet Popcorn

Engaging social media, stunning photography, and compelling graphics that elevated the allure of this gourmet popcorn brand.

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BEAUTY

House of Bella Hair

Helped to build a brand with this project focused on website and business card design for a local business, reflective of their identity and values.

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MUSIC

PackMaterial Entertainment

A website design project for a local hip-hop DJ and artist designed to capture his unique style and classic spirit.

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EDUCATION

Shine On

A comprehensive project involving logo redesign and website design for a high school organization, creating a modern and cohesive brand image.

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design work

A LIFETIME OF CREATIVITY

Shawn-Michelle "Miki Starr" Johnson

As a digital marketing professional and visual communication designer based in the Twin Cities, Minnesota, I'm a master at blending creativity with UX expertise. With over 5 years of experience in areas like social media, email, visual and written content creation (& more), plus over a decade in graphic design, I bring a unique perspective to every project.

What I love about UX-focused digital marketing is its blend of psychology, technology, creativity, and empathy—all areas of deep interest!

My skills include maintaining brands' online presence through strategic planning, exhaustive research, insightful problem-solving, high-quality content creation, and inspired leadership, for the purpose of fostering a relevant, digital-first culture. Not to mention, I'm an accomplished fiction novelist, which adds dimension to my creative endeavors.